Mentor Automotive TV

Keynote: Transforming Mobility: The Signal in the Noise

54:03

New technology and business models are converging that promise to transform the way people and goods move around and interact economically and socially.It is now possible to supply better mobility experiences at significantly lower cost to consumers and society by innovatively combining connected,coordinated,无人驾驶,shared,and tailored vehicles.Individually,each of these building blocks promises incremental improvements over today's road transportation system.When combined to enhance the mobility experiences of consumers,the improvements are radical,the changes are transformational and the business growth opportunities are significant for the companies that get it right.Larry Burns explores the forces shaping the future of mobility,present scenarios framing this future,and provide advice on how to prepare for what appears to be an inevitable transformation.

Presenter:Lawrence Burns,Ph.D.

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